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GGood Internet marketing strategy takes a lot of planning. Every marketers and advertisers knows that planning should begin long before holidays and events to create demand. Internet marketing tactics must be planned from practically the very beginning of the year. When a website has its marketing strategy sorted out on day one it will grow exponentially faster than it would if its webmaster were feeling out marketing options after going live.

Internet Marketing Calendar

Just check out the marketing calendar to figure out what exactly is going on that you could link to your company and promote with your clients. Perhaps this is just wishing your customers a Happy Mother’s Day, a Merry Christmas, or might be its advertising related to an event.

Whatever it is, you can use 2014 Marketing Calendar if you need a tiny ideas for your internet marketing. Here are our top holidays and events that will help you and your business plan ahead for this year.

January

  • January 1st, Wednesday: New Years Day – When to start marketing: Sunday, December 1st
  • January 20th, Monday: Martin Luther King Day – When to start marketing: Sunday, January 5th

January is not just for recaps and strategy revisions. It’s about planning for future opportunities and challenges so you can create improvements, both now and in the future.

February

  • February 2nd, Sunday: Groundhog Day – When to start marketing: Sunday, January 19th
  • February 2nd, Sunday: Superbowl XLVIII – When to start marketing: Wednesday, January 15th
  • February 14th, Friday: Valentines Day – When to start marketing: Saturday, February 1st
  • February 17th, Monday: President’s Day – When to start marketing: Saturday, February 8th

When using internet marketing, targeting the correct audience is a crucial component to achieving real success with your online business venture. February is an exciting time because it’s the start of a new season coming and For all those football fans, Superbowl is here. Never waste a marketing possibilities.

March

  • March 4th, Tuesday: Mardi Gras – When to start marketing: Thursday, February 20th
  • March 17th, Monday: Saint Patrick’s Day – When to start marketing: Saturday, March 1st
  • March 20th, Thursday: Spring Begins

Spring has arrived! Whether you are hoping to bring in new customers and business, or just remind your loyal customers to come back for a visit, planning some spring promoting is a great way to refresh your marketing this season. Create a lucky campaign or other ideas for Saint Patrick’s Day such as clovers, leprechauns, pots of gold, and rainbows, in your marketing materials can assure happy customers during this Irish holiday.

April

  • April 1st, Tuesday: April Fools Day – When to start marketing: Tuesday, April 1st
  • April 20th, Sunday: Easter – When to start marketing: Tuesday, April 1st
  • April 22nd, Tuesday: Earth Day – When to start marketing: Tuesday, April 8th

April is a popular sales season as summer approaches. Incorporating Easter eggs, the Easter bunny, pastel colors, candy or holding an Easter inspired event, will get people hopping for joy. Don’t be afraid to try something new and fun!

May

  • May 5th, Monday: Cinco De Mayo – When to start marketing: Monday, April 21st
  • May 11th, Sunday: Mother’s Day – When to start marketing: Sunday, April 20th
  • May 26th, Monday: Memorial Day/ First Day of Summer – When to start marketing: Monday, May 12th

May is one of the best month to create excitement for your business with some creative marketing. As the unoffical start of summer, Memorial Day plays a major role in how successful your sales will be come Memorial Day weekend. Send catalogs, emails or brochures to your mailing lists weeks before to celebrate Mother’s Day and Memorial Day.

June

  • June 15th, Sunday: Father’s Day – When to start marketing: Sunday, May 25th
  • June 21st, Saturday: Summer Begins

June is a month filled with a lot of travel and vacation. Summer is officially here and it’s time for your customers to feel festive and spend more time outdoors. With Father’s Day this month, this gives dads a chance to get pampered and feel really appreciated by their children.

July

  • July 4th, Friday: Independence Day: When to start marketing: Friday, June 20th

On July, it’s red, white, and blue time. Marketing ideas are all about celebrations, food, and the colors of our grand old flag. Marketers can host an event, participate in the parade, donate a prize, create something original for the season, theme out your location or website, utilize your social media networks, and put your personal politics on hold.

August

August may be slower than usual around the business and office, but this is also a huge chance for marketers to set aside time and really plan ahead. Come up with different strategies and ideas for the upcoming months. Plan for the future. The more care and planning you use to target both your potential customer base and choosing proper placement for your marketing advertisements, the more success you will realize with your internet marketing campaign.

September

  • September 1st, Monday: Labor Day – When to start marketing: Monday, August 18th
  • September 23rd, Tuesday: Fall Begins

September is considered as the unofficial end to summer. Labor Day serves as a day of rest, but that does not mean you should relax your marketing efforts. This is the final chance to get that last bit out of summer before the cold winter begins again. Marketers should take advantage of the seasonal change and use this opportunity to promote their company in a different direction.

October

  • October 13th, Monday: Columbus Day – When to start marketing: Monday, September 29th
  • October 31st, Friday: Halloween – When to start marketing: Wednesday, October 1st

October is a great opportunity to have your customers discover great deals. The key to any successful online marketing campaign is planning ahead of the competition. Don’t wait for your competitors to make a path for you. Create your own and in doing so, this could lead you to something great.

November

  • November 11th, Tuesday: Veterans Day – When to start marketing: Saturday, November 1st
  • November 27th, Thursday: Thanksgiving Day – When to start marketing: Saturday, November 1st
  • November 28th, Friday: Black Friday – When to start marketing: Friday, November 28th

November is the biggest shopping day of the year because of Black Friday. Every business, big or small, should take full advantage of it. Everyone goes shopping and buys everything they see, only because companies are offering great deals. On November, offer limited time sales, promotions, complimentary products or services.

December

  • December 16th, Tuesday: Hanukkah – When to start marketing: Tuesday, November 18th
  • December 21st, Sunday: Winter Begins
  • December 25th, Thursday: Christmas – When to start marketing: Tuesday, November 25th
  • December 31st, Wednesday: New Years Eve – When to start marketing: Wednesday, December 17th

It’s the most wonderful time of year, Winter! With the temperature dropping below freezing, marketers should not let the cold effect their marketing efforts! Winter brings unique opportunities for special promotions. You can hold a “share the warmth” promotion, send your customers a winter thank you E-blast, and even launch a hibernation campaign. With New Years approaching, marketers are preparing to launch new and exciting products and services.

source: http://thedsmgroup.com/2014-marketing-calendar/