Catalog Design Services

How much does catalog design cost?

The first time we create your catalog we charge a flat rate per page (see our pricing below). This includes design and layout of the catalog, some typical image file editing and creating files for printing. It is all inclusive and there are no additional charges or limitations unless you request extra services. You provide all copy and digital photo files. If you don’t have images for all your products use our product photography services.

How we work?

We create every catalog from scratch; we do not work from pre-made templates. We interview you about your target market, industry, competition and style needs and build a design best suited for you. We’ll help guide you in preparing your content to keep your costs down as well. We want a long-term relationship with our clients so making catalogs effective and ideally designed is a top priority.

How long does it take?

Most typical catalog projects – catalogs of 32 to 64 pages – generally need about 4-6 weeks to design and proof. You’ll be very involved in approving both the style and layout along the way and we need to leave enough time to interact properly. Smaller catalogs might require less time, about 2-4 weeks. Printing usually needs another 7-10 working days as well. We can work with any printer of your choosing and can help you choose just the right printer for your specific project at no extra cost.

How do we get started?

Call us or contact us by email. We’ll discuss your project, answer your questions, send you samples if you’d like and determine if we’re a good fit. If so, we’ll ask for a deposit, some signed paperwork and your content – copy, product samples and/or images and we’ll begin production on your catalog.

Catalog Design Pricing

One of the first thing clients often want to know is how much is their catalog going to cost. The cost of designing, printing and mailing a catalog varies widely depending on a number of factors including:

  • Format and size of the catalog
  • Number of pages in the catalog
  • Complexity of the design of the pages
  • Amount of text, information and images on each page
  • Paper style and weight of the printed catalog
  • Printing process and color options
  • Quantity of catalogs printed
  • Complexity of the mailing list and distribution strategy

General Catalog Pricing Guidelines

To get a ballpark idea of what typical catalogs cost, the following charts are a good starting point for a general direction in terms of overall cost for some popular standard sizes of catalogs. These prices can vary higher or lower by as much as 25% depending on many of the factors unique to your products and your goals.

 

  • Catalog Size

  • Standard 8.5 x 11
  • Digest 8.5 x 5.5
  • Great for small startup businesses. Basic but polished design and development

    Page Count

  • Cost Per Page
  • Cost Per Page
  • Great for projects that require advanced features, mid-sized eCommerce systems, or top quality graphics

    4

  • $325
  • $235
  • Exceptional quality and very complex construction. Perfect for large companies and anyone with a thirst for cutting edge development

    8

  • $300
  • $215
  • 16

  • $275
  • $195
  • 24

  • $250
  • $175
  • 32

  • $225
  • $155
  • 48

  • $200
  • $135
  • 64

  • $175
  • $115
  • 80

  • $150
  • $115
  • 96

  • $150
  • $115

 

Call us today to get a more detailed estimate for your company’s catalog.